The treatment
Ten minutes that change the groom.
A mineral-rich mud, massaged into the coat and rinsed clean. It’s the step that turns a routine bath into a service your clients book by name.
The treatment
A mineral-rich mud, massaged into the coat and rinsed clean. It’s the step that turns a routine bath into a service your clients book by name.
Why mud, not foam
Foam-heavy washes strip the skin’s natural lipid barrier, the layer that keeps a coat healthy. Mud works the other way: a mineral-rich clay that absorbs impurities, odors, and buildup while it nourishes the skin underneath.
And if your salon has “Spa” in the name: real spas don’t use shampoo. Real spas offer treatments and experiences. Exactly what Madra Mór is.
The science
Every Madra Mór mud starts from the same mineral-rich clay, then earns its name. The active formulas use naturally-derived acids to release the dead undercoat that drives shedding (Shed Safely, Scrubbing Suds). Others calm reactive skin (Soothing), cool stiff older joints (Mobility), condition for softness and shine (Milk & Honey, Coconut, Mango), or feed the coat with B-vitamins for fuller body (Fortifying). One ten-minute ritual, the right result for the coat in front of you.
The method
It drops straight into the bath you already give. No new station, no extra labor.
Wet the coat through with warm water.
Work in about one ounce of mud per ten pounds of dog, head to tail, including limbs and paws. Keep it clear of eyes, inner ears, and sensitive areas.
Ten minutes of rhythmic massage: three to five passes per area with increasing pressure. This is the part the dogs love.
Rinse clean with cool water.
Dry and clip as normal. The coat dries faster and finishes smoother, so you’re done sooner.
The range, explained
Each formula is built for a specific need, so you can recommend the right treatment and sell it with confidence. Tap any to see it on the store.
Naturally-derived acids release the dead undercoat that drives shedding. Less hair on the floor, more coat on the dog.
ViewCalms sensitive, reactive skin between grooms. A gentle reset for dogs that run hot and itchy.
ViewCooling mineral comfort for older, stiffer dogs. Turns the massage into a moment of relief.
ViewA deeper exfoliating clean for heavy, dense, or working coats that need more lift.
ViewB-vitamin rich, strengthens and bodies up the coat for a fuller, healthier finish.
ViewGentle conditioning for a soft, silky finish. A client favorite for fine and fluffy coats.
ViewCoconut-rich nourishment and a natural shine. The easy upsell that just smells incredible.
ViewA bright, vitamin-rich seasonal refresh. A fun, fragrant option clients ask for by name.
ViewA purifying mineral cleanse that resets the skin. The everyday workhorse of the range.
ViewThe difference your clients can feel and smell.
Pro & wholesale only
Wholesale is pro-only and approval takes about a day.